Or you can always add more countries later. To only know the monthly search volume from the UK, then you would switch that Once on the forecast page, you can edit theĭetails at the top including which location you want the data from. Then simply enter the keyword phrase or long tail keyword you want to see the search volume for. To find out how many people are searching for a specific keyword, you’ll want to use the “ search volume and forecasts” section. Not to mention, since the data is coming straight from Google, it’s much more accurate and is not an average number. Other PPC software such as Ahrefs and SEMRush charge customers a lot of money for this data but using the Google keyword planner, you can get it for free. Find Accurate Monthly SearchĪnother cool trick you can do with the Google Keyword Planner is to get accurate monthly search volumes without paying for expensive tools. By using this method on multiple competitor websites, you’ll quickly beĪble to come up with a list of laser targeted keywords that you can use on your Create A Google Suite Accountĭiscover lots of new keywords you would have never found using the keyword seed At this moment in time, every user needs a Google account to access the tool, so if you want access, there’s no way around this step. If you haven’t already got a Google account, then you’ll have to set one up. These can be summarised into these three simple steps: To access Google keyword planner tool, there are a few steps you’ll need to follow before you can get to the good stuff. Over the years and has arguably become harder, it is still possible to get aįree account today. On the other hand, a disadvantage of the tool is that it doesn’t come up with as many suggested keywords or give a keyword difficulty score for a particular keyword.Įver since it’s release, the tool has beenįree for anyone with a Google ads account. The most obvious advantage is that it is free, and the search term data comes directly from Google itself, which is usually more accurate. Using the information provided by Google, users can then create keyword lists which they want to run Google Ad campaigns on.Īlthough most people use the tool for PPC campaigns, the data provided by the tool can also be used for SEO (search engine optimisation) campaigns and a number of other reasons including:Ĭompared to other keyword research tools on the market, the Google keyword planner has plenty of advantages and disadvantages. Inside the keyword tool, users are able to view a range of data with the two most important being new keyword ideas and monthly search volume figures. Released many decades ago, the Google keyword planner is Google’s own keyword tool that helps advertisers find relevant keywords within the Google Ads platform. No matter if you’ve never used it before, or you’re interested in learning about the new features, we’ve got everything covered. To ensure you know how to get the most from the Google Keyword Planner, we’re taking a deep dive into how it works, and it’s most useful features. With so much data available at your fingertips, you can use it to get vital keyword data that will help shape your overall digital strategy and campaigns. Not only is it a colossal hive of information to help you make decisions on your PPC and SEO (search engine optimisation) campaigns, but it’s also the best keyword suggestion and keyword research tool. If you’ve never used the Google Keyword Planner tool before, then you’re missing out big time. No matter if you’re a beginner or veteran in the industry, the insights that the tool can prove are exceptional, considering it’s free! The Google Keyword Planner (previously called the AdWords keyword planner) is one of the most essential tools in any digital marketer’s toolkit in 2023 who works in Search Engine Marketing (SEM).
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